About Us


At 1Direction Global we have expertise in various industries to offer our clients access to the best smarts and practical know-how within the industry. We strive to be the preeminent firm in the domain of analytics, business intelligence, and enterprise performance management.

We are guided by our unrelenting commitment to our clients and people. We adhere to a core set of values which define our organization and shape our culture. We are committed to building long-term, trust-based relations with our clients, and we expect that our clients will hold us accountable to walk our talk.

As individuals and as an organization, our values bind us together. These values have become the foundation to who we are and what we can expect from one another.

We are a team of professionals with requisite business and technical skills, sound leadership, experience and knowledge to deliver best solutions and services for our clients.


On Cloud Deployment

You can enjoy the On Cloud Deployment services to get the best benefit all the time from any place all over the world. Multi device portability too is a key benefit for our customers.

On Premises Deployment:

Deployment is done on your local server and the connections were accepted through your corporate firewall. This is a good option to have high security.

Onsite Implementation:

Without disturbing you and your peers in office, our staff will come and will deploy the services. Onsite Implementation of the services is a part of our offerings.

Offshore Implementation

Even when you are far away from our location, we still help you with the Implementation of the service through offshore support. Our Team will help in smooth Implementation of the service.


We are an Advisory Team focused on Business Analytics, Enterprise Performance Management and Financial Consulting with in-depth experience both at large well-known institutions like IBM and smaller boutique advisories in and around the MENA region.

Chartered Accountant, Cost & Management Accountant. EX-IBM, Accenture, KPIT Cummins, Tyco International. Over 20 years of experience including 14 years with global Technology/Consulting firms such as IBM Middle East and Accenture and 4+years Industry experience in the Finance and Accounting domain. Extensive experience in various roles such as Pre-Sales, technical lead, Project lead, Delivery lead, Developer, Finance and Accounting comprising of Industry experience. He has been advising top management across multiple industries in adopting Financial Performance Management and Analytics solutions covering Planning/Budgeting /Forecasting, Variance Analysis, Scorecarding, Business Intelligence, Cognitive Analytics, Predictive Analytics both on Premise & SaaS deals.

Over 20 years of Experience of working in the market research industry. Skilled in Business Planning, Operations Management, Start-up Ventures, Call Center Development, and Entrepreneurship.

More than 17 years of proven experience in Architecture / Solution Design in Data warehousing, Business Intelligence, and Analytics across various streams of work – Data Analysis, Design, Development, Data Modelling, ETL, Reporting and Analytics. Proficient in Gathering Business requirements and writing Technical Specifications

Proven experience in all phases of the software development life cycle (SDLC) – Business Study, Requirements gathering, Developing technical specifications, Development, End-to-end testing, Production Implementation.

Experience across a number of domains – Banking and Financial Services, Retail and Healthcare Services, Education, etc.
Proficient in developing strategies for Extraction, Transformation, and Loading (ETL) mechanism provide consulting, training, best practices and design reviews to various target audience levels.
Experienced in data integration from various data sources (DB2-UDB, SQL Server, Oracle, Teradata, SAP R3, and MS-Access) into data staging area.
Laxendra has first rate collaborative skills and believe in rolling-up the sleeves to get the work done. He is a highly motivated person can certainly, add value to the organization with rich experience in various tools, result-oriented approach, and a keen desire for excelling in the world of DWBI.

Masters of Commerce and Master of Arts in English Literature

Overseeing HR systems, handling employee relations, ensuring compliance with regulations, managing budgets, assessing staffing needs, hiring employees, designing training programs, and developing compensation plans.

Over 15 years of experience in Data warehouse and Business Intelligence work-area. I have good BI reports development experience through IBM Cognos, Business Objects Explorer, Tableau and BI Tools. Have rich experience in the field of Analysis, Design, Development and Coding on Data Warehouse. Had played various roles like Team Member, Project Lead, Cognos Administrator and Business Analyst and have been Customer locations USA (Chicago and San Francisco on L1 and B1 respectively), Saudi Arabia and Kuwait. Worked closely with customers to know more details of the requirements and issues they raise, communicate with them regularly to resolve, and fix the defects within the stipulated Service Level Agreements.

Extensive experience in various roles such as Technical lead, Project lead, Delivery lead, Developer, Business Analyst and Solution Architect.

  • Naveed has an overall of 10+years of IT experience in various Data base Admin role. 
  • Creating and maintaining database standards and policies.
  • Supporting database design, creation, and testing activities.
  • Managing the database availability and performance, including incident and problem management.
  • Administering database objects to achieve optimum utilization.
  • Naveed has worked on various open source technologies.

ERNST & YOUNG(EY) – Professional in Risk Advisory services with experience in SOX/Internal Financial Controls implementation and audit, Enterprise Risk Management implementation and Program Management for technology transformation.
Reliance Jio Infocomm- Managing projects in Telecommunications space specifically in 4G/LTE technology:
• Network deployment
• Field acceptance testing (ATP) of network elements
• Network and Services operations support


1) What is IBM Planning Analytics (TM1)?

IBM Planning Analytics (TM1) is a Financial & Operational Performance Management (FOPM) solution for automized planning, budgeting & forecasting as well as Dashboard capability all in one platform to help business plan and track their performance.

It is a robust platform to design industry specific models such as Banking, Insurance, Healthcare, FMCG etc. It works for all areas of an organisation to collaborate and integrate plans across finance, sales, supply chain, operations, HR and more. Highly customisable and flexible, it can handle and cater for the most complex business models from the most granular product SKU plans to comprehensive planning, Budgeting & Forecasting solution.

2) How do I know if IBM Planning Analytics is right for my business?

IBM Planning Analytics (TM1) has a proven track record of driving efficient and effective planning and reporting solutions across a wide array of industries and business sizes worldwide.

When you choose to partner with 1Direction Global, we first understand your business needs so we can recommend the right solution for you. Our team of consultants will work with you to identify the challenges and recommend suitable solution with Industry Best Practices to ensure the quickest return on investment. We also ensure the solution can grow with your business in the long term.

We are happy to provide a free customized proof of concept to help you ensure you make the right investment decision.

3) Why should I work with 1Direction Global to implement IBM Planning Analytics for my business?

As experienced finance qualified consultants (CA), Engineers etc., we understand the industry specific challenges such as manual process, duplicative work, no control, lack of understanding root cause etc.

We have implemented IBM Cognos Analytics and IBM Planning Analytics (TM1) for many businesses successfully. 1 Direction Global consultants have worked with a vast array of clients and industries and can bring that combined knowledge to deliver an innovative solution for your specific business.

We take time to understand your critical business drivers and design models using our best practice implementation methodology. We also ensure the finance team can maintain and manage the Planning Analytics models going forward in line with business changes. If you need any help after implementation, we are only a phone call away.

4) How much does IBM Planning Analytics cost?

The licencing model for IBM Planning Analytics (TM1) will depend on whether your business chooses cloud or on-premise.

With the cloud option, the pricing is an annual subscription and you can easily scale up or down to suit the changing needs of the business. As with all cloud solutions there are no hidden infrastructure or internal costs.

Planning Analytics is also available on-premise with the licencing higher in the first year when compared to the cloud option. However, the subsequent years are much cheaper. It is important to factor in costs associated with on-premise hosting.

1Direction Global can help you work out the pros and cons to decide which option is best suited for your business.

5) How long does it take to implement IBM Planning Analytics?

A planning and reporting model based on IBM Planning Analytics (TM1) can be implemented from as little as 1-2 months. Much of this will depend on the complexity and number of models to be undertaken. Our experienced TM1 consultants will work with you to identify the scope and what is achievable within your timeframe and budget.

At 1Direction Global, we will always undertake one or more scoping workshops before providing a detailed quote that clearly defines the deliverables and expected outcomes.

6) Why should we choose 1Direction Global?

Led by highly skilled, ethical & knowledge-driven team of individuals. Professionally Chartered Accountants, Engineers & Technical professionals with vast experience in Analytics and Business Consulting.

1Direction Global not only implement the models but also do the industry specific designing by using best practices.

We have a history of successful implementation of various projects in varied industries and a long list of happy customers.